The proven success your key to success at retail
In 1993, a group of forward-thinking industry veterans banded together to form Channel Sources, a full-service sales and marketing organization for software publishers, hardware manufacturers, music producers, film studios and recording labels. Observing how these producers, publishers, code producers and manufacturers of high quality products struggled with the many challenges of penetrating the retail distribution channel, the Channel Sources team developed a unique, effective approach to providing small- to medium-sized technology, entertainment, hardware and software vendors and studios with the same high quality sales and marketing activities as their larger competitors.

Today Channel Sources' clients include consumer software publishers, film studios, multi-media publishers, hardware and accessory vendors, as well as manufacturers who choose to conserve their cash flow by not investing in a reseller sales force, or who lack a North American presence or knowledge on how to enter the U.S. market. Principals Tom Fitzsimons and Ezra Chen and their team's many years of experience in the hardware and software, consumer electronics, entertainment and computer technology industries have resulted in longstanding relationships with key industry luminaries, and have earned Channel Sources a solid reputation of friendly service, quality products and superior product management.

SoftwareHardwareElectronics DVD/Music

   

sourcing

Getting a product ready for market in the retail channel requires the coordinated efforts of many. Channel Sources helps handle the logistics of taking your products from a pre-production samples or prototypes, gold masters, mock-ups, to finished goods. Pricing, packaging and positioning are the last sales steps in the process.

 

Knowing what is important from the perspective of both the retail buyers and consumers can make a huge difference between an average-selling product and a "best of breed" category killer.

 

Channel Sources has access to top professionals in the areas of:

  • Testing
  • Package Design
  • Replication
  • Order Fulfillment
  • Box Assembly & Printing
  • Sales Sheets
  • Promotional Item Design & Printing

 
 



Tel: 1 203 775 6464
Email: Click here